Kids in France grow up reading about the adventures of Asterix the Gaul.

Synopsis: Masterclass delving into what is new in terroir-focused Beaujolais, covering the region's recent soil mapping project, stylistic evolutions in the 10 crus and beyond, trends from the latest generation of winemakers, latest in sustainable winemaking and climate change adaptation, and more. About the Speaker: Jacky Blisson MW is an independent wine educator, video presenter, writer, and consultant with over two decades experience in all facets of the

On the surface, promoting Beaujolais’s best vineyards to premiers crus might appear entirely beneficial for the region. But the situation is more complex than it looks, says Beaujolais expert Natasha Hughes MW.

Over the past 20 years, the restoration of Beaujolais has been one of the great success stories in French wine. For decades it was best known for simple Beaujolais Nouveau, rushed out for consumption on the third Thursday of November every year, but the hullaballoo around this marketing stunt is now dissipating as the potential quality of its cru wines draws the spotlight.